nooka gallery event

in honor of the release of nooka's very own mini nookanookas, nooka hosted a celebration to kick off their one-day gallery show. the nookanooka is an urban vinyl collector’s toy, but more importantly acts as a representative for the nooka brand. 16 nookanooka's were given to various world-renowned artists to apply their own ingenious creativity.

over 400 people graced the red bull space with their presence, sipping on red bull and vodka as they chatted and took an exclusive peek at the art. In attendance was Chad from KidRobot, Dustin Canalin from Undrcrwn, Carmindy from "What Not to Wear", Mark Graham from ilovedust, and DDCLab to name a few.

special thank you to all of the artists who graciously participated in the event, as well as mark graham and the whole ilovedust team and "release the hounds" for providing nooka with two amazing animated videos that were shown during the event! also, special thanks to Adrian Michna from Ghostly for dj-ing!

to learn more about the artists who participated, click here!

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mtv X nooka

text by michael a. traverzo

nooka and mtv seem to be at the epicenter of youth culture around the world. recently, we joined forces with mtv to produce a line of limited-edition, high-end timepieces as part of mtv’s streetmuse fashion initiative. the new mtv products will utilize the zub zenh 20 and zot leather—and feature graphics highlighting abstract urban landscapes. the cities of berlin and moscow are the subjects of our 2 designs. make sure to pick yours up here!

ZUB ZENH 20: srp$150us
ZOT: srp $285us

One Club Education Presents: An Evening with the Client... NOOKA

NOVEMBER 19TH
6:30-8:30PM

Come join us this Thursday, November 19th, and spend an evening with Matthew Waldman, the founder and owner of NOOKA. NOOKA, an up and coming fashion accessories brand, is the for profit client for the 2010 College Competition. This is a unique opportunity for students participating in the Competition to learn more about the company, see the products and ask questions face-to-face.

For those unable to attend, a video of the evenings proceedings will be posted to the one club site here a few days after.

NOTE: Students are NOT allowed to bring any of the pieces they are working on for the competition.

Location: One Club Gallery
21 E. 26th St. 5th Floor
New York, NY 10010

RSVP: education@oneclub.org

Click here to view the 2010 College Competition Briefs.

bc1

on november 18th, breakdancing is coming back to its birthplace and nooka is coming along for the ride. this year, bc one, an event where 16 of the world's best break dancers from all over the world compete in one on one battles to see who will be crowned the ONE, will be held in the hammerstein ballroom in new york!

for the first time in the events 5 year history, the worlds most important competition for breakdancers will be held in the city that started hip hop and its culture (breaking, djing, mcing, and graffiti art)

nooka will be sponsoring the event. all the competitors at the event will be receiving custom designed limited edition nooka zub zot 38's, featuring new york city scenery.

for more information regarding bc1, visit here!

nooka is available at fine shops all over the world and online here.

also, don't forget to vote for nooka at pulchra. the voting process may seem a bit tedious, but it is actually really simple. simply drag nooka to the number 1 spot, if that's your choice of course and choose the other 9 objects until you have completed your list. In order for your vote to be valid, you will need to complete the details form. remember you can only vote ONCE PER DAY, so make sure to log on the next day and do it all over again. link is here!

follow nooka on twitter and facebook!

nooka press: taiwan funs want magazine

great article in funs want magazine in taiwan. they took a fun photo of me when i was in taiwan. i LOVE this magazine. they have a perfect mix of streetwear, music scene, local and foreign celeb coverage, and now with me: design visionaries.

strangely, even though they have my business card and my name is all over the web, asian magazines can't seem to spell "matthew" correctly – but that's cool – the nooka brand is more important than my fragile ego [right?]. another strange thing about this article is that they reference the nooka fragrance as being based on marijuana, which is totally not accurate nor anything i said in the interview. hopefully it will be a case of all press is good press and a 2 page spread is actually GREAT press. i guess the taiwanese press didn't plan on me being able to read a bit of chinese:)

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nooka sightings: joko of MTV germany!

joko [pronounced yoko just like yoko ono] is a handsome german MTV VJ. great to see him in action with his very lovely MTV limited edition zub [backstage tour of the european mtv music awards from their berlin news segment]. unfortunately it's not for sale but perhaps you have some friends working at MTV/Viacom. of course, you buy a similar model at your local nooka dealer or if in north america, here. more on the mtv EMAs here.

follow me and nooka on twitter and on facebook with the link on the blog.

nookanooka gallery event

text by michael traverzo

in celebration of the artist designed mini nookanooka toys, nooka will be hosting a one-day gallery showing of 16 nookanookas that have been designed by renowned toy artists and designers from around the world. the gallery will be open to the public only on november 11th at the redbull space in new york city from 12pm to 7pm.

the 16 artist will include: Matthew Waldman, Mad Toy Design, iLoveDust, “Plus” Design Studio, Michael Vadino of Bureau, Dustin Canalin, Blank, Eding: Post, Mikiko Minewaki, Ogawa Atsuo, Takahashi Hiroco, James Liu of Veggiesomething, Taku Anekawa, T9G, Shin Tanaka, and Zarigani Works.

in addition to the customized nookanookas, original artwork will be featured by Shin Tanaka. zub zot inspired art, entitled “Night and Light”, as well as the popular paper vinyl, T-Boy, re-designed with custom nooka artwork will be displayed in commemoration of the mini nookanooka release.

*artists subject to change

the mini nookanookas are available online here!

also, don't forget to vote for nooka at pulchra. the voting process may seem a bit tedious, but it is actually really simple. simply drag nooka to the number 1 spot, if that's your choice of course and choose the other 9 objects until you have completed your list. In order for your vote to be valid, you will need to complete the details form. remember you can only vote ONCE PER DAY, so make sure to log on the next day and do it all over again. link is here!